5 Tips to Make Art Look the Best in Your Home

When you invest in a piece of art, you are investing in making your home portray a certain feeling.  Art accentuates the theme you have in a room, whether it be a lavish bedroom or a farmhouse kitchen, art is the final touch to any space.  Since artworks are an investment, you want to make sure you are displaying them in the best way possible.  Here are a few suggestions that will make your works of art shine.

Location, Location, Location

It is important to assess location before you hang up your favorite piece.  You will want to make sure that any light that hits the piece will be appropriate with the color scheme.  If you have a mostly white piece of art, you’ll want to make sure that wherever you place it won’t whitewash it.  This applies to darker color schemed paintings as well.  Placing it in a dark corner would create too much shadow and would hide the painting.  Don’t forget to asses hallways and smaller areas too! Putting a painting on an unexpected wall can elevate the look and make your space more inviting.

Image Via Apartment Therapy

Pair with Contrasting Walls

Don’t be afraid of  wall colors when choosing art to go in a certain room.  Contrasting walls can accentuate the art and make the overall room pop.  Look at basic color theory for help if you feel unsure of what colors work well together.  Analogous and complimentary colors will be your best bet to success!

Image Via The Emporium

Hang art properly

Nothing ruins a beautiful picture like a hanging job done poorly.  Whether it be with command strips or a monkey hook, you have tons of options to choose from, but you should do some research.  The way you hang up your painting or print will increase or decrease the longevity of your piece, so you will want to make sure that what you are choosing is appropriate for the piece and wall type you have.  Once you have your tools and are ready to hang, make sure you judge the location.  You don’t want to hang a piece where potential furniture will cover a part of it, which could potentially make it look awkward.  A simple solution to this is to check your height and centering before you hang.  Nothing is worse than a crooked painting!

Mix and Match

While you may have a certain theme you are going for in your space, don’t be shy to mix and match pieces.  You can use different styles next to one another and still make it look cohesive.  On top of that, you’ll create more visual interest than having everything match perfectly.  Likewise, mixing mediums of art will make your room look more visually enticing.

Image Via Wow Golder

Think outside of the box with frames

There are so many frame options out there now, that you don’t have to feel like you only have to choose the traditional ones.  With sites like Framebridge and Artifact Uprising, you can customize your frames to your liking.  Especially when creating gallery walls, using a mix of frames will make your space look and feel unique.

 

 

 

 

 

Brand Design: Creating an Iconic Brand for a Fashion Start-Up

Barbara Gallagher’s business career has spanned multiple industries from Health Care to Manufacturing, and been fueled by a lifetime commitment to learning; and a mid-career MBA.  Always the organizer and people person, she’s taken start-up companies from zero to fully operational business units with systems for finance, staffing, and marketing.  But, throughout her life, her secret passion has always been Fashion Design.
Recently, Barbara was confronted with a diagnosis of breast cancer, and she tackled it as she does all things; head on, and like another project.  But, the experience caused her to reconsider life, and she realized that it was time to pursue the career she had long imagined for herself; Fashion Designer.
Armed with talent, ambition, and the passion of an artisan, Barbara realized that she needed a brand; one that could become an iconic statement about her company.  She asked McPherson Architecture to help and the process began with a conversation about her business, of which Barbara writes,
“In our modern world of mass production, we’re all meant to look alike; and the art, passion and care that goes into creating luxurious, fine women’s clothing has often been lost.  And with that, we also lost a significant piece of what is meaningful about the way we express ourselves.  Our experiences, relationships, and approach to life all contribute to the outcome of who we are.  Each interaction represents its own color, weave, and pattern, and contributes collectively to the essence of who we are.  When my garments are worn, I want them to be seen as an extension of the woman wearing them, and the essence of her true potential.”
With that inspiration, the McPherson Architecture team looked to Barb’s designs and saw garments which were both classic and forward thinking, and most significantly, they had a sense of movement.  Then the brand came to life with classic colors and an arc that glides through the logo to convey movement.  A favorite shade of red became the centerpiece of the logo, and warm greys form an elegant background.  But, the real test of a brand comes when it’s applied to a variety of media; business cards, marketing materials, website, and in this case, garment labels.
A successful brand looks comfortable and not forced, regardless of application and reinforces the business concept.  Whether printed, online or embroidered on garment tags, the BGM Couture logo holds its own because of its simplicity and style.  “I love my logo and it definitely describes who I am and what the brand is about,” relates Barbara.  “It has been well received by a clientele that desires and appreciates one-of-a-kind design, quality workmanship and the finest fabrics.”

WEBSITE MASTHEAD

Visit Barbara’s website at bgmcouture.com